September’s Member of the Month is Jamie Bergsman, who is the coordinator for the Cleveland AMA’s popular Mix at Six events. Get to know her here!
Volunteer Spotlight: Melissa Love
Melissa Love is the current Treasurer and Vice President of Finance for the Cleveland Chapter of the American Marketing Association. Get to know her here!
September Salutations: A President’s Letter
It’s going to be an exciting year for professional development in Cleveland. Why? There are a few reasons. Let Cleveland AMA President Lukas Treu fill you in.
Inside Andy Crestodina’s Mind: A Q&A Session
A Q&A Session with Andy Crestodina, co-founder and Strategic Director of Chicago’s Orbit Media Studios. Get inside his brain before you see him at the Cleveland AMA Luncheon on Sept. 23rd to learn about brain science and marketing!
Volunteer Spotlight: Jennifer Norris
Jennifer Norris serves as President-Elect for the Cleveland AMA executive board. She is a Kent State University alum with a B.A. in advertising and a minor in marketing.
Thank You For Killing My Organic Reach, Facebook
If you do Facebook marketing, you have surely heard the statement, “Organic reach is dead.” You may have even noticed that your own reach is dwindling. I know on some of my own posts it has. I want you to say this slowly and be calm about it, “It’s my own fault organic reach is Read More…
Thank You For Killing My Organic Reach, Facebook
If you do Facebook marketing, you have surely heard the statement, “Organic reach is dead.” I want you to say this slowly and be calm about it, “It’s my own fault organic reach is dwindling.”
How to use Design in Your Marketing Strategy
Whether it be your website, a Facebook ad campaign, a brochure left in a doctors office, or anything in between, your design will be the first thing to catch the eye of a potential lead.
Off-Season Marketing Tips for the Seasonal Business
If you own an ice cream shop in Minnesota, a ski resort in Boulder, or an ugly Christmas sweater company, you’ve probably experienced the difficulties of the off-season.
Digital Marketing Pitfalls to Avoid in 2015
Did you take the opportunity at the end of last year to analyze your digital marketing plan? As we all know, the industry changes quickly and it’s important to keep up-to-date with new technologies, online tools, and changes in the way things are searched online in order not to be left behind. If you become Read More…